Yoono was founded by Simon Wadsworth, is an Internet entrepreneur and expert in online reputation management.
As an authority on digital marketing, he’s known well for his ability to design effective and long-term solutions to issues faced by global organisations in today’s digital age. As a key spokesperson in the industry, Simon regularly appears in marketing and business press.
Simon also founded Igniyte, Yoono's parent company in 2009, building it to one of the leading online reputation management companies. Igniyte works with companies, brands and high-profile individuals to help them achieve a positive online presence. Simon also runs the popular blog www.reputations.org, offering his expert opinion on leading topics of the day.